We were famished before the conference and decided to grab some grub from The Standard (highly recommended). Present at breakfast was the adorable Francesca from Le Kiss Kiss, the wonderful and ridiculously talented Lee Olivera (who captured my photograph here) and the ever so gorgeous Vahni from Grit and Glamour (who is one hell of a moderator, by the way).
Overall I thought that the IFB conference had amazing content that is useful for us "bloggies". Take home points that I enjoyed:
*If you don't want anyone "stealing" your ideas, blog name, or blog content - then copyright and/or brand your creative thoughts. Don't let anyone walk away with your goods!--I should take some of my own advice.
*You CAN make a business of blogging and it does NOT happen overnight. If you follow your passion, the answers will come.
*Be smart with monetization. Know your worth. Would you pay a penny for a pair of Christian Louboutins? No, I didn't think so.
Brands are looking for a blogger with influence more than STATS. If you have 100 dedicated followers that comment on your post and love what you do VS. 1000 followers that never even visit your blog.
*Build a relationship with the brands you chose to work with.
*Put together a Media Kit. This will make working with brands easier. You can find a how-to here on IFB.
In two days I am off to New York City for a few days for NYFW. For some crazy reason, I forgot to take the week off from work so I only have three days off- total bummer. If you are planning on being there and want to meet up - email me! Erika (from the Style Activist) and I put together a blogger meetup on Wednesday night (Feb. 9th) if you want to join here.
Oh, and I almost forgot to tell you that today is my BIRTHDAY. I won't tell you how old I am because honestly I am having trouble embracing "getting older". I know...it's ridiculous. I miss when I was 7 and 8 years old without a care in the world. I was without a mortgage, leaking roof, an unreliable vehicle, a job.... It was a beautiful thing.
Anyway, I am learning day by day to embrace getting older. You know a heck of a lot more about yourself and you become much wiser. At least I have that going for me ;)
We celebrated this weekend with some good friends and some great laughs at a comedy show in the city. Something about laughing for a straight 1 hour and 40 minutes makes me feel like a million dollars. I am stress free without a care in the world.
Another winter storm has left us with collapsing roofs (is that the plural form??), death in the form of icicles, snow drifts up to 20 feet and a multitude of other issues. I spent my day driving around for almost 90 minutes trying to buy a SNOW SHOVEL and ice melter. There were no shovels and no ice melter to be found anywhere. Unbelievable... I ended up shoveling my back deck with the metal (use me and break your back) shovel; for fear that my deck would collapse if I didn't shovel fast.
At least it was a good workout...
Shameless Self Promotion: Please vote for me to walk on the Boy Meets Girl Runway for NYFW. You can vote once per day. Thank you :)
As New York Fashion Week draws near, the winter weather pushes forward...with vengeance. Seeing as how I have endured the cold winter months in New England my whole life, I 'd like to think I have the cold weather attire down to a science. In New York City the streets tend to get slushy, muddy, and extremely uneven; this makes wearing heels treacherous. If you don't want to make a complete (fill in the black here) of yourself then I would stick with flat boots or wedge heels, they give you more stability.
A scarf and/or hat is necessary with the frigid temperatures. Your ears and nose freeze first so I usually wrap a scarf up and around my face and throw a hat on top. If you are worried about your hair, Make sure to part your hair all the way to one side before putting on your hat. When you take it off, go to your original part and you should have some lift.
The infamous Hunter Wellie Boots are great for running a quick errand during fashion week. While you may not want to wear them out to a show or meetup, you will want them when you find out you forgot your underpants and need to sprint to the store to buy some :)
Always, and I repeat always, bring an umbrella to the city. The weather is sometimes unpredictable and you don't want to be that person running to the nearest store to buy a $30 umbrella (that would cost you $5 outside of the city).
The Main Outfit
Patterson J. Kincaid, Chunky Cocoon Cardigan, Piperlime, $99
The key to your outfit in the cold weather is...LAYERS. I try to wear as many I can without ruining the outfit's appearance. If you are travelling to a show in midday I would wear a blazer underneath your jacket. Cardigans are a women's best friend, wear them whenever you can, they add significant warmth.
Pants will be your best bet in the cold weather, however if you insist on s skirt/dress, wear fleece lined tights. I only just discovered these are they are ridiculously warm. Wool blend trousers are a great choice. Make sure your pants are 'skinny' or 'pegleg'. You don't want your pants dragging on the streets, you will ruin your outfit.
The warmest coats (in my experience) are down jackets and fur trimmed jackets. The fur helps to warm your chest/face area. Although down jackets may not be the most fashionable, they are most certainly (without a doubt) the warmest.
Most of all fashionistas, enjoy your time in the city!